Subscriptions & direct selling in the U.S. - statistics & facts
Although the direct selling and multi-level marketing business model is used in many locations worldwide, major examples being China, Japan, and Germany, the world’s leading market by far is the United States. Subscription box services and direct sellers are both common business models in the United States. Companies using a subscription model sell items to consumers on a monthly or yearly basis at a recurring price, while direct sellers provide products to the customer directly, often via social media or at the customer’s doorstep, and often with the help of a parent organization.
