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Generational travel behavior in the U.S.

Statistics report on generational travel behavior in the U.S.

This report presents a range of statistics and facts on generational travel behavior in the United States. It includes information on travel frequency, booking behavior, destination preferences, brand preferences, and more.

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Table of contents

Overview

5
  • Premium Forecast U.S. consumer travel frequency in the past year 2025, by generation
  • Premium Forecast Leading trip types in the past year in the U.S. 2025, by generation
  • Premium Forecast Most booked travel products in the past year in the U.S. 2025, by generation
  • Premium Statistic Use of online travel planning resources among U.S. vacationers 2025, by generation
  • Premium Statistic Favorability of the travel sector in the U.S. 2025, by age

Destinations

4
  • Premium Statistic Most popular destinations for domestic vacation in the U.S. 2025, by generation
  • Premium Statistic Most popular cities in the U.S. Q4 2024, by generation
  • Premium Statistic Most popular global tourist attractions in the U.S. Q1 2025, by generation
  • Premium Statistic Consumers that took on debt for a Disney trip in the U.S. 2024, by generation

Brand preferences

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  • Premium Statistic Most popular hotel brands in the U.S. Q1 2025, by generation
  • Premium Statistic Most popular travel apps and websites in the U.S. Q4 2024, by generation
  • Premium Statistic Most popular amusement, cruise and travel brands in the U.S. Q4 2024, by generation
  • Premium Statistic Most popular dining brands in the U.S. 2025, by generation

Opinions

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  • Premium Forecast U.S. opinions on travel topics 2025, by generation
  • Premium Statistic Views on using travel agents for vacation planning in the U.S. 2024 by age
  • Premium Statistic Impact of environmental sustainability on travel purchases in the U.S. 2025, by age
  • Premium Statistic U.S. travelers' openness to booking costly activities via social media 2024, by age
  • Premium Statistic Leading reasons for enjoying a road trip in the U.S. 2024, by generation
  • Premium Statistic Likelihood of taking a multi-generational family trip among U.S. travelers 2024
  • Premium Statistic Leading road trip vehicle types in the U.S. 2024, by generation
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