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Digital services in Poland

Statistics report on the digital services market in Poland

This report provides an overview of Poland's e-services market regarding the impact of digital transformation on the Polish economy, which gained momentum during the COVID-19 pandemic. It presents key market data and delivers information on the Polish internet's most popular services, focusing on digital payments and healthcare, food delivery, online education, and Over-The-Top services.

Table of contents

Overview

7
  • Premium Statistic Household internet penetration in Poland 2014-2025
  • Premium Statistic Digital skills in Poland compared to the European Union 2023
  • Premium Statistic Digital infrastructure in Poland compared to the European Union 2023
  • Premium Statistic Digital business transformation in Poland compared to the European Union 2023
  • Premium Statistic Digitalization of public administration in Poland compared to the European Union 2023
  • Premium Statistic Share of people working remotely from home in Poland 2020-2024
  • Premium Statistic Most at-risk areas in the digital space in Poland 2024

Online education & e-learning

4
  • Premium Statistic Share of individuals participating in online courses in Poland 2020-2024
  • Premium Statistic Use of the internet for educational purposes in Poland 2022-2024, by type
  • Premium Statistic Reasons for online learning in Poland 2024
  • Premium Statistic Most popular online education mobile apps in Poland 2024, by downloads

Online food services

5
  • Premium Forecast Revenue of the online food delivery industry in Poland 2017-2031
  • Premium Statistic Takeaway food channels in Poland 2023, by market share
  • Premium Forecast Number of users of online food delivery in Poland 2017-2031
  • Premium Statistic Characteristics of online food delivery users in Poland 2023
  • Premium Statistic Most popular online grocery stores in Poland 2020-2025, by brand awareness

Online shopping

8
  • Premium Statistic Online retail users in Poland 2017-2030
  • Premium Statistic E-commerce revenue in Poland 2017-2030
  • Premium Forecast Recommerce users in Poland 2019-2029, by segment
  • Premium Forecast Recommerce revenue in Poland 2019-2029, by segment
  • Premium Statistic Share of people who made purchases through social media in Poland 2023-2024
  • Premium Forecast Social commerce market revenue in Poland 2018-2030
  • Premium Statistic Total amount spent in consumer e-commerce categories in Poland 2024-2025
  • Premium Statistic Share of online shoppers in Poland 2020-2025, by type of product

Digital healthcare

6
  • Premium Statistic Online doctor consultations in Poland 2024
  • Premium Statistic Type of solutions used by entities in Poland 2024
  • Premium Statistic Use of the internet to obtain e-health information in Poland 2024, by type
  • Premium Statistic Electronic prescriptions and medical referrals issued in Poland 2024
  • Premium Statistic Type of e-services made available to patients by healthcare entities in Poland 2024
  • Premium Statistic Number of electronic medical prescriptions in Poland 2020-2024

Digital payments

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  • Premium Statistic Share of people using online banking in Poland 2020-2024
  • Premium Statistic Use of digital financial service in Poland 2021-2024
  • Premium Statistic Preferred digital payment methods in Poland 2024
  • Premium Statistic Types of financial services used by consumers in Poland 2025
  • Premium Forecast Fintech user volume in Poland 2017-2028, by segment
  • Premium Forecast Fintech transaction value in Poland 2019-2028, by segment
  • Premium Forecast Digital Payments user volume forecast in Poland 2019-2028, by segment
  • Premium Forecast Digital payments transaction value forecast in Poland 2018-2028, by segment

Digital media

8
  • Premium Forecast Digital music market revenue in Poland 2018-2027, by segment
  • Premium Forecast E-publishing market revenue in Poland 2018-2027, by segment
  • Premium Forecast Video game market revenue in Poland 2018-2027, by segment
  • Premium Forecast OTT Video revenue in Poland 2017-2030
  • Premium Forecast Revenue in the digital video advertising segment in Poland 2017-2031
  • Premium Statistic Over-the-top services use in Poland 2023
  • Premium Statistic Most downloaded music streaming apps in Poland 2024
  • Premium Statistic Most downloaded OTT apps in Poland 2024

Digital services in public administration

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  • Premium Statistic Share of people using digital public services in Poland 2024
  • Premium Statistic E-government services usage in Poland 2022-2024, by purpose
  • Premium Statistic Public administration units providing online access to data in Poland 2022-2023
  • Premium Statistic Public administration units providing e-services applications in Poland 2018-2023
  • Premium Statistic E-services provided by public administration units in Poland 2016-2023, by type
  • Premium Statistic Public administration units using ePUAP in Poland 2018-2023
  • Premium Statistic Public administration enabling online voting or consultations in Poland 2019-2023
  • Premium Statistic Number of PIT returns filed online in Poland 2019-2024
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