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E-commerce in Japan

Statistics report on e-commerce in Japan

This report presents statistical information on e-commerce in Japan. It delves into B2B, B2C, and C2C online distribution. In addition to statistics on leading platform operators, it also includes data on the integration of e-commerce strategies at businesses.

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Table of contents

Overview

6
  • Premium Statistic Market size of EC payment processing service in Japan FY 2017-2028
  • Premium Statistic E-commerce website designing service market size in Japan 2021-2027
  • Premium Statistic Cross-border online retail market size in Japan FY 2016-2024
  • Premium Statistic Visitors to most popular online retailers in Japan 2025
  • Premium Statistic E-commerce penetration ratio in households in Japan 2015-2025
  • Premium Statistic Average monthly household expenditure on online purchases in Japan 2015-2024

Business strategy

3
  • Premium Statistic E-commerce use among businesses in Japan 2024, by sales type
  • Premium Statistic E-commerce sales penetration among businesses in Japan 2024
  • Premium Statistic E-commerce penetration among SME businesses in Japan 2024

B2B e-commerce

3
  • Premium Statistic B2B online retail ratio in Japan 2015-2024
  • Premium Statistic B2B online retail market size in Japan 2015-2024
  • Premium Statistic B2B e-commerce market size in Japan 2024, by industry

B2C e-commerce

5
  • Premium Statistic B2C online retail ratio in Japan 2015-2024
  • Premium Statistic B2C online retail market size in Japan 2015-2024
  • Premium Statistic B2C online retail market size in Japan 2024, by sector
  • Premium Statistic M-commerce market size in Japan 2015-2024
  • Premium Statistic Share of online retail shopping users in Japan 2024, by age

C2C e-commerce

4
  • Premium Statistic Online C2C market size in Japan FY 2016-2024
  • Premium Statistic Share of online auction and flea market app users in Japan 2024, by age
  • Premium Statistic Flea market app penetration rate Japan 2024, by age group
  • Premium Statistic Major used consumer goods categories in Japan 2024

Platform operators

5
  • Premium Statistic Amazon Japan's online retail sales revenue FY 2014-2023
  • Premium Statistic Rakuten Group annual revenue 2015-2025
  • Premium Statistic LY Corporation's shopping business transaction value FY 2018-2024
  • Premium Statistic Mercari's net sales FY 2016-2024
  • Premium Statistic Aucfan's net sales FY 2018-2024
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