Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions
(in millions)
Characteristic
Number of interactions in millions
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Source tracked 2,919 athletes, 217 organizations, and 95 partners. Performance of individual social posts was measured from the original links.
Source tracked activity across Facebook, Instagram, Twitter and YouTube.
Citation formats
Top official sporting and federation accounts on social during Winter Olympics 2018
This statistic presents the most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, ranked by total number of interactions. During the 2018 Winter Olympics in PyeongChang, the leading organization that had highest number of social media interactions across all platforms was the International Olympic Committee (IOC), with a recorded total of million interactions. In second was Team Canada, with a reported million interactions.
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SportsPro. (March 27, 2018). Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. "Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions)." Chart. March 27, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. (2018). Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. "Most Popular Official Sporting and Olympic Federation Accounts on Social Media during The Winter Olympics in Pyeongchang 2018, by Total Number of Interactions (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Mar 2018, /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro, Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) ÌÇÐÄÆƽâ°æ, /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/ (last visited July 27, 2026)
Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) [Graph], SportsPro, March 27, 2018. [Online]. Available: /statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
