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Consumer use of audio advertising in Australia as of January 2021

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Source

Release date

March 2021

Region

Australia

Survey time period

December 2020 to January 2021

Supplementary notes

*music streaming services and live broadcast radio

Source doesn't provide any information on survey methodology.

Citation formats

Audio advertising use in Australia 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 16, 2021
According to a survey on the consumer use of audio advertising in Australia in 2021. ** percent of respondents representing broadcast radio stations said digital audio streaming was a regular part of their activities. Just percent of broadcast radio stations reported that they had no experience with audio advertising and also had no plans to use it.
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