consumers from the Netherlands who have shopped online at least once in the past month
Method of interview
Online interview
Supplementary notes
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
The source does not provide information regarding multiple answering options.
Citation formats
Leading factors for online shopping in the Netherlands 2019
Price was the most important factor for consumers in the Netherlands to take into consideration when they were buying products online in 2019. In February 2019, Dutch online shoppers indicated they valued price to be more important than accurate product information or free delivery. E-commerce has become more and more popular in the Netherlands in recent years. The number of online orders or purchases, for example, reached approximately *** million in 2019.
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Salmon, & Wunderman. (June 11, 2019). Most important factors for consumers when buying products online in the Netherlands as of 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/
Salmon, und Wunderman. "Most important factors for consumers when buying products online in the Netherlands as of 2019." Chart. June 11, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/
Salmon, Wunderman. (2019). Most important factors for consumers when buying products online in the Netherlands as of 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/
Salmon, and Wunderman. "Most Important Factors for Consumers When Buying Products Online in The Netherlands as of 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Jun 2019, /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/
Salmon & Wunderman, Most important factors for consumers when buying products online in the Netherlands as of 2019 ÌÇÐÄÆƽâ°æ, /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/ (last visited July 31, 2026)
Most important factors for consumers when buying products online in the Netherlands as of 2019 [Graph], Salmon, & Wunderman, June 11, 2019. [Online]. Available: /statistics/917790/leading-factors-for-online-shopping-in-the-netherlands/
