Figures represent per capita investments on average day, except for magazines whose per capita spending was calculated on average week for weekly magazines and average month for monthly magazines.
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Italy: per capita advertising investments 2017, by medium
This statistic depicts the value of per capita investments on advertising in Italy in 2017, by medium. According to source, the value of internet advertising investments was of 100 euros per capita on an average day, while pertaining TV advertising it amounted to 82.8 euros per capita.
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Human Highway. (June 1, 2018). Value of per capita investments on advertising in Italy in 2017, by medium (in euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 04, 2026, from /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/
Human Highway. "Value of per capita investments on advertising in Italy in 2017, by medium (in euros)." Chart. June 1, 2018. ÌÇÐÄÆÆ½â°æ. Accessed August 04, 2026. /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/
Human Highway. (2018). Value of per capita investments on advertising in Italy in 2017, by medium (in euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 04, 2026. /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/
Human Highway. "Value of per Capita Investments on Advertising in Italy in 2017, by Medium (in Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Jun 2018, /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/
Human Highway, Value of per capita investments on advertising in Italy in 2017, by medium (in euros) ÌÇÐÄÆÆ½â°æ, /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/ (last visited August 04, 2026)
Value of per capita investments on advertising in Italy in 2017, by medium (in euros) [Graph], Human Highway, June 1, 2018. [Online]. Available: /statistics/879569/per-capita-advertising-investments-by-medium-in-italy/