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Average engagement rate on influencer-generated content on Instagram worldwide in 2017, by follower count

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Source

Release date

January 2018

Region

Worldwide

Survey time period

2017

Special properties

35,131 Instagram posts published from 6,540 influencers’ Instagram accounts with 1,000 – 500,000 followers; based on Mavrck platform, wider industry metrics may vary

Citation formats

Instagram: average IGC engagement rate 2017, by follower count

Published by Thuy D., May 18, 2018
This statistic presents the average engagement rate on influencer-generated content on Instagram worldwide in 2017, sorted by follower count. During the measured period, influencers with 100,000 to ** followers on the social media platform had an average engagement rate of **** percent per Instagram post.
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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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