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Share of mobile device users who read e-books in Japan from 2016 to 2025, by monetization

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Sources

Release date

July 2025

Region

Japan

Survey time period

May 21 to 28, 2025

Number of respondents

10,281 respondents

Age group

10 years and older

Special properties

including digital magazines; among mobile device (smartphone and tablet) users; gender and age were sampled to reflect the Japanese smartphone internet user population as closely as possible*

Method of interview

Online panel

Supplementary notes

*Since the collection rate differs by age group and deviations from the population are observed, the analysis was conducted after adjusting for specific weights.

Sample size of earlier surveys:
2016 n=11,037
2017 n=12,173
2018 n=12,040
2019 n=12,212
2020 n=11,017
2021 n=8,599
2022 n=11,794
2023 n=9,212
2024 n=10,360

Data prior to 2018 come from previous reporting.

Citation formats

Share of mobile users who read e-books in Japan 2016-2025, by monetization

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 5, 2025

According to a survey conducted in Japan in 2025, **** percent of mobile device users read paid e-books. The share of respondents who stated that they only read free e-books amounted to **** percent.

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Statistics on " Publishing industry in Japan "

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Other statistics that may interest you Publishing industry in Japan

Overview

4

Books and magazines

6

Digital publishing

5

Manga

6

Advertising

5

Consumers

6

Major publishing companies

5

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Topics

Publishing industry in JapanAdvertising in JapanMedia industry in JapanManga industry in JapanApp usage in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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