This statistic presents the distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance. According to ** percent of responding developers, app store promotion had priority when it came to growing their games' audience, whereas traditional display advertising was a priority to only *** percent of respondents.
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eMarketer. (January 5, 2018). Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. "Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance." Chart. January 5, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. (2018). Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. "Distribution of Tactics That Mobile Game Developers Worldwide Plan to Use to Grow Their Audience as of Fall 2017, by Level of Importance." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Jan 2018, /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer, Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance ÌÇÐÄÆƽâ°æ, /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/ (last visited July 24, 2026)
Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance [Graph], eMarketer, January 5, 2018. [Online]. Available: /statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
