During a 2024 survey, **** percent of responding marketing executives from across the globe stated that they were cutting down on social media spending as they were concerned about the implications for brand safety. Another ** percent said that they had concerns over disinformation on social media, but kept advertising because that is where the target audience was.
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Absatzwirtschaft. (November 13, 2024). Brand attitudes towards social media advertising worldwide as of November 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1536208/brand-attitudes-social-media-advertising/
Absatzwirtschaft. "Brand attitudes towards social media advertising worldwide as of November 2024." Chart. November 13, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1536208/brand-attitudes-social-media-advertising/
Absatzwirtschaft. (2024). Brand attitudes towards social media advertising worldwide as of November 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1536208/brand-attitudes-social-media-advertising/
Absatzwirtschaft. "Brand Attitudes towards Social Media Advertising Worldwide as of November 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Nov 2024, /statistics/1536208/brand-attitudes-social-media-advertising/
Absatzwirtschaft, Brand attitudes towards social media advertising worldwide as of November 2024 ÌÇÐÄÆƽâ°æ, /statistics/1536208/brand-attitudes-social-media-advertising/ (last visited July 30, 2026)
Brand attitudes towards social media advertising worldwide as of November 2024 [Graph], Absatzwirtschaft, November 13, 2024. [Online]. Available: /statistics/1536208/brand-attitudes-social-media-advertising/
