Between February 2022 and January 2023, simulation genre gaming apps had the highest return on ad spend (ROAS) at *** percent by day * of use. In comparison, puzzle gaming apps had a ROAS of 6.9 percent by day *.
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Liftoff. (April 18, 2023). Return on ad spend (ROAS) generated by casual gaming apps worldwide from February 2022 to January 2023, by genre [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1241646/roas-casual-gaming-apps-worldwide/
Liftoff. "Return on ad spend (ROAS) generated by casual gaming apps worldwide from February 2022 to January 2023, by genre." Chart. April 18, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1241646/roas-casual-gaming-apps-worldwide/
Liftoff. (2023). Return on ad spend (ROAS) generated by casual gaming apps worldwide from February 2022 to January 2023, by genre. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1241646/roas-casual-gaming-apps-worldwide/
Liftoff. "Return on Ad Spend (Roas) Generated by Casual Gaming Apps Worldwide from February 2022 to January 2023, by Genre." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Apr 2023, /statistics/1241646/roas-casual-gaming-apps-worldwide/
Liftoff, Return on ad spend (ROAS) generated by casual gaming apps worldwide from February 2022 to January 2023, by genre ÌÇÐÄÆÆ½â°æ, /statistics/1241646/roas-casual-gaming-apps-worldwide/ (last visited July 21, 2026)
Return on ad spend (ROAS) generated by casual gaming apps worldwide from February 2022 to January 2023, by genre [Graph], Liftoff, April 18, 2023. [Online]. Available: /statistics/1241646/roas-casual-gaming-apps-worldwide/