During a survey held between December 2018 and February 2019, 46 percent of time spent watching video on streaming platforms by Millennials in the United States was done so via a paid service. A growing demand for paid video content has led to serious competition between both established and new services, and many new platforms are on the horizon.
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Deloitte. (March 19, 2019). Share of time spent watching video on streaming services among Millennials in the United States as of February 2019, by service type [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/819432/streaming-video-service-type-time-spent/
Deloitte. "Share of time spent watching video on streaming services among Millennials in the United States as of February 2019, by service type." Chart. March 19, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/819432/streaming-video-service-type-time-spent/
Deloitte. (2019). Share of time spent watching video on streaming services among Millennials in the United States as of February 2019, by service type. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/819432/streaming-video-service-type-time-spent/
Deloitte. "Share of Time Spent Watching Video on Streaming Services among Millennials in The United States as of February 2019, by Service Type." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 19 Mar 2019, /statistics/819432/streaming-video-service-type-time-spent/
Deloitte, Share of time spent watching video on streaming services among Millennials in the United States as of February 2019, by service type ÌÇÐÄÆÆ½â°æ, /statistics/819432/streaming-video-service-type-time-spent/ (last visited August 01, 2026)
Share of time spent watching video on streaming services among Millennials in the United States as of February 2019, by service type [Graph], Deloitte, March 19, 2019. [Online]. Available: /statistics/819432/streaming-video-service-type-time-spent/