Netflix is the most popular subscription video on demand service in Sweden. According to a survey from 2020, half of the respondents used this platform. Viaplay came second, with a user share of ** percent.
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Polaris Nordic. (July 5, 2020). Do you currently subscribe to one or several of the following digital services providing TV and/or movie content? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/
Polaris Nordic. "Do you currently subscribe to one or several of the following digital services providing TV and/or movie content?." Chart. July 5, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/
Polaris Nordic. (2020). Do you currently subscribe to one or several of the following digital services providing TV and/or movie content?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/
Polaris Nordic. "Do You Currently Subscribe to One or Several of The following Digital Services Providing Tv And/or Movie Content?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Jul 2020, /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/
Polaris Nordic, Do you currently subscribe to one or several of the following digital services providing TV and/or movie content? ÌÇÐÄÆƽâ°æ, /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/ (last visited July 25, 2026)
Do you currently subscribe to one or several of the following digital services providing TV and/or movie content? [Graph], Polaris Nordic, July 5, 2020. [Online]. Available: /statistics/738999/survey-on-online-video-service-subscriptions-in-sweden-by-platform/
