Sales in hypermarkets, supermarkets, convenience stores, drug stores, discount stores, traditional stores, and e-commerce
The source uses the wording promotional pressure which is intended as the percentage of total retail sales value through consumer price cutting operations such as discounts, or promotional offers such as get three for the price of two.
*As of January 26, 2025
Citation formats
Sales value share of CPG products on promotion in Italy 2022-2025
In Italy, products on promotion accounted for ** percent of the total retail sales value of consumer packaged goods in 2022. By 2024, the value share of CPG promotional products had increased to **** percent, but in 2025, it dipped slightly to **** ±è±ð°ù³¦±ð²Ô³Ù.Ìý
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GDONews. (March 1, 2025). Sales value share of products on promotion of total consumer packaged goods (CPG) sales in food retail in Italy from 2022 to 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/
GDONews. "Sales value share of products on promotion of total consumer packaged goods (CPG) sales in food retail in Italy from 2022 to 2025." Chart. March 1, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/
GDONews. (2025). Sales value share of products on promotion of total consumer packaged goods (CPG) sales in food retail in Italy from 2022 to 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/
GDONews. "Sales Value Share of Products on Promotion of Total Consumer Packaged Goods (Cpg) Sales in Food Retail in Italy from 2022 to 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Mar 2025, /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/
GDONews, Sales value share of products on promotion of total consumer packaged goods (CPG) sales in food retail in Italy from 2022 to 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/ (last visited August 01, 2026)
Sales value share of products on promotion of total consumer packaged goods (CPG) sales in food retail in Italy from 2022 to 2025 [Graph], GDONews, March 1, 2025. [Online]. Available: /statistics/1612911/sales-value-share-of-cpg-promoted-products-italy/