The stated generations refer to the following age groups:
Generation Z: 14-19 years,
Millennials: 20-33 years,
Generation X: 34-50 years,
Baby Boomers: 51-69 years,
Matures: 70 years and older.
Citation formats
Survey on social media ads and personal interests in Norway 2017, by age and degree
This statistic displays the result of a survey showing the share of people in Norway who believe that social media ads reflect their personal interests in 2017, by degree and age. During the survey period of 2017, * percent of respondents in Norway of the so-called Generation Z, aged 14 to 19 years, stated that advertisement shown on social media corresponded to a very high degree to their own personal interests.
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Deloitte. (October 12, 2017). Share of people in Norway who believe social media ads reflect their interests in 2017, by degree and age [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/
Deloitte. "Share of people in Norway who believe social media ads reflect their interests in 2017, by degree and age ." Chart. October 12, 2017. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/
Deloitte. (2017). Share of people in Norway who believe social media ads reflect their interests in 2017, by degree and age . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/
Deloitte. "Share of People in Norway Who Believe Social Media Ads Reflect Their Interests in 2017, by Degree and Age ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Oct 2017, /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/
Deloitte, Share of people in Norway who believe social media ads reflect their interests in 2017, by degree and age ÌÇÐÄÆÆ½â°æ, /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/ (last visited August 03, 2026)
Share of people in Norway who believe social media ads reflect their interests in 2017, by degree and age [Graph], Deloitte, October 12, 2017. [Online]. Available: /statistics/790729/survey-on-social-media-ads-and-personal-interests-in-norway-by-age-and-degree/