Cinema was the medium with the highest year-on-year growth in Italy in 2023, with an ad spending increase of **** percent compared to the previous year. Go TV followed with an increase of **** percent, while out-of-home (OOH) advertising completed the top three with a growth of **** percent.
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engage.it. (February 12, 2025). Year-on-year growth of advertising spending in Italy in 2023, by medium [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/734949/change-in-advertising-investments-by-channel-italy/
engage.it. "Year-on-year growth of advertising spending in Italy in 2023, by medium." Chart. February 12, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/734949/change-in-advertising-investments-by-channel-italy/
engage.it. (2025). Year-on-year growth of advertising spending in Italy in 2023, by medium. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/734949/change-in-advertising-investments-by-channel-italy/
engage.it. "Year-on-year Growth of Advertising Spending in Italy in 2023, by Medium." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Feb 2025, /statistics/734949/change-in-advertising-investments-by-channel-italy/
engage.it, Year-on-year growth of advertising spending in Italy in 2023, by medium ÌÇÐÄÆƽâ°æ, /statistics/734949/change-in-advertising-investments-by-channel-italy/ (last visited July 31, 2026)
Year-on-year growth of advertising spending in Italy in 2023, by medium [Graph], engage.it, February 12, 2025. [Online]. Available: /statistics/734949/change-in-advertising-investments-by-channel-italy/
