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Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation

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Source

Release date

June 2020

Region

United States

Survey time period

December 2019 to January 2020

Number of respondents

2,103 respondents

Age group

18 years and older

Special properties

subscriptions include pay TV, streaming video/music, video games, audiobooks, and digital magazines/newspapers

Citation formats

Number of entertainment subscriptions per user in the U.S. 2020, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 23, 2020
According to data gathered from U.S. media consumers between *** and **, Millennials had an average of ** paid media and entertainment subscriptions each. Gen Z and Gen X also had more subscriptions than the total average, and these figures also do not account for free services consumers may be using such as ad-supported video streaming platforms or music services.
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Topics

Media subscription economy in the United StatesMedia usage in the United StatesVideo streaming bundles and consolidations in the United StatesNews subscriptions worldwideSubscription video-on-demand in the United States
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* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

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Professional Account

For teams of up to 99 users
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