Ongoing cronavirus impact: global in-home media consumption by generation 2020| ��ƽ��

In-home media consumption due to the coronavirus outbreak among internet users worldwide as of July 2020, by generation

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Source

Release date

July 2020

More information

Region

Worldwide

Survey time period

June 29 to July 2, 2020

Age group

16-64 years

Method of interview

Online survey

Supplementary notes

Sample sizes for each country were as follows: 1,001 (Australia), 521 (Belgium), 1,008 (Brazil), 1,006 (China), 1,036 (France), 1,039 (Germany), 1,029 (India), 1,029 (Italy), 900 (Japan), 518 (New Zealand), 754 (Philippines), 531 (Poland), 502 (Romania), 506 (Singapore), 509 (South Africa), 1,013 (Spain), 1,012 (UK) and 1,357 (U.S.)
Question: Which of the following have you been doing at home, because of the coronavirus / COVID-19 outbreak? NOTE: In China, named services were replaced with local alternatives

Citation formats

A global survey conducted in July 2020 found that Gen Z consumers were far more likely to watch more videos due to the coronavirus outbreak, with ** percent reporting an increase in consumption of videos for example on YouTube, compared to ** percent of Millennials and ** percent of Gen X consumers. There was also an increase in the share of Gen Z respondents listening to more streaming services, spending longer on messaging services and social media, and watching more news coverage. Gen Z were the most likely to have increased their usage of streaming services, with ** percent of respondents reporting watching more shows and films during the COVID outbreak.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Fact and Figures page.