During a July 2019 survey conducted among marketers in the United States, it was found that sponsoring made up ** percent of marketing budgets at their companies. The largest share of marketing budgets was devoted to creatives, at ** percent.
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American Marketing Association. (September 11, 2019). Distribution of marketing budgets in the United States as of July 2019, by target [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/681109/marketing-budget-target-usa/
American Marketing Association. "Distribution of marketing budgets in the United States as of July 2019, by target." Chart. September 11, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/681109/marketing-budget-target-usa/
American Marketing Association. (2019). Distribution of marketing budgets in the United States as of July 2019, by target. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/681109/marketing-budget-target-usa/
American Marketing Association. "Distribution of Marketing Budgets in The United States as of July 2019, by Target." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Sep 2019, /statistics/681109/marketing-budget-target-usa/
American Marketing Association, Distribution of marketing budgets in the United States as of July 2019, by target ÌÇÐÄÆÆ½â°æ, /statistics/681109/marketing-budget-target-usa/ (last visited August 06, 2026)
Distribution of marketing budgets in the United States as of July 2019, by target [Graph], American Marketing Association, September 11, 2019. [Online]. Available: /statistics/681109/marketing-budget-target-usa/