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Sources
Release date
August 2012
Region
Germany
Survey time period
2012
Number of respondents
16,448 respondents
Age group
14 years and older
Special properties
German-speaking population; women
Method of interview
Face-to-face interview
Supplementary notes
The data is based on the oral and verbal survey of over 30,000 respondents in each case. The structure of the database evaluated here does not allow for a more detailed source link. The underlying study is, according to the publisher, one of the most extensive media market studies in Europe and has been undertaken annualy since 1982.
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