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There was a significant variation in the monthly retail sales of clothing stores in the United States from January 2017 to July 2025. In July 2025, clothing store sales were estimated to reach roughly ** billion U.S. dollars. This was slightly higher than the value in the same month in the previous year.

Sales peak in December

Clothing sales in the United States very clearly peak during December of each year. In December 2024, sales reached over **** billion U.S. dollars. This was roughly twice as much compared to the beginning of the year in January 2024. December 2024 also saw an increase of around *** million dollars compared to the previous year. 

Christmas shopping in the U.S.

These higher sales are driven by people shopping for the holiday season, buying gifts for family, friends, or even themselves. In 2024, clothing/shoes was the most common gift category in the United States, with around ** percent of consumers intending to buy these items for others. Total holiday retail sales in the United States were estimated to hit new highs of around *** billion U.S. dollars in 2024, an increase of approximately ** billion dollars compared to the previous year.