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Source
Sources
Release date
December 2014
More information
Region
Canada
Survey time period
October 2014
Number of respondents
2,461 respondents
Age group
18 years and older
Special properties
among Canadians who bought new vehicles in the past two years and were influenced by each medium at some stage in the vehicle buying process
Method of interview
Online panel
Supplementary notes
*Autotrader, Kijiji, etc. (print + web)
**Websites excluding those listed and Auto Manufacturer, Model and Retailer sites
Citation formats
