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Digital coupon usage growth of adults in the United States as of 3rd quarter 2015

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Sources

Release date

April 2016

Region

United States

Survey time period

3rd quarter 2015

Number of respondents

1,000 respondents

Age group

18 years and older

Supplementary notes

*Discounts I receive on my smartphone/mobile device and/or download onto my store ID/loyalty card

Citation formats

U.S. adults coupon usage growth 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 8, 2016
This statistic presents the digital coupon usage growth of adults in the United States as of the third quarter of 2015. As of the survey period, it was found that 29 percent of responding U.S. adults had increasingly gone online to find coupons. This was especially the case with Millennials, as 41 percent reported doing so.
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Digital coupons and deals in the United StatesGrouponCoupon Market Trends in the United StatesRakutenDiscount grocery stores in the U.S.
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