Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age
Characteristic
All
18-24
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This statistic shows the share of internet users, by age group, that reported they would switch off ad blocker if requested by a website in order to access content in the United Kingdom in 2016, by type of website. Almost half of those aged 18 to 24 said they would switch ads off on sites they frequently visit.
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IAB UK. (March 1, 2016). Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/517829/switching-off-ad-blocker-when-requested-uk/
IAB UK. "Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age ." Chart. March 1, 2016. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/517829/switching-off-ad-blocker-when-requested-uk/
IAB UK. (2016). Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/517829/switching-off-ad-blocker-when-requested-uk/
IAB UK. "Share of Users That Would Switch off Ad Blocker If Requested by a Site to Access Content in The United Kingdom (Uk) in February 2016, by Type of Website and Age ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Mar 2016, /statistics/517829/switching-off-ad-blocker-when-requested-uk/
IAB UK, Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age ÌÇÐÄÆƽâ°æ, /statistics/517829/switching-off-ad-blocker-when-requested-uk/ (last visited August 05, 2026)
Share of users that would switch off ad blocker if requested by a site to access content in the United Kingdom (UK) in February 2016, by type of website and age [Graph], IAB UK, March 1, 2016. [Online]. Available: /statistics/517829/switching-off-ad-blocker-when-requested-uk/
