Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017
(in thousand U.S. dollars)
Characteristic
Spending in thousand U.S. dollars
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
The chart is not accessible to screen readers. Please switch to the table view to access the data.
You need a ÌÇÐÄÆÆ½â°æ Account for unlimited access
The statistic illustrates the average spending of short-form direct response TV (DRTV) advertising campaigns in the United States from the second quarter of 2011 to the fourth quarter of 2017. In the fourth quarter of 2017, short-form DRTV advertising campaigns' cost amounted to a little over *** thousand U.S. dollars on average.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Response Magazine. (May 1, 2018). Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. "Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars)." Chart. May 1, 2018. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. (2018). Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. "Average Spending on Short-form Direct Response Tv (Drtv) Advertising Campaigns in The United States from 2nd Quarter 2011 to 4th Quarter 2017 (in Thousand U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 May 2018, /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine, Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/ (last visited August 06, 2026)
Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) [Graph], Response Magazine, May 1, 2018. [Online]. Available: /statistics/492974/spend-short-form-drtv-ad-campaigns-usa/