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How similar or different was your experience to what the online review said about the products or services?

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Source

Release date

June 2015

Region

United Kingdom

Survey time period

March 12, 2015 to April 7, 2015

Number of respondents

2,242 respondents

Age group

16 years and older

Special properties

individuals who had purchased an item from one category after reading reviews in that category.

Method of interview

Online omnibus survey

Citation formats

Consumers' experience in relation to read online reviews in the UK 2015, by sector

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 27, 2015
This statistic displays the findings of a survey on the consumers' experience in relation to online reviews of products and services in the United Kingdom (UK) 2015, by sector. During the survey period, it was found that 68 percent of respondents who purchased books, based on reviews, reported that their experience was about the same as compared to the description in the read online reviews.
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