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Sources
Release date
June 2016
Region
Mexico
Survey time period
January to March 2014, January to March 2015
Number of respondents
6,437 respondents
Age group
18 years and older
Special properties
internet users who recently made a purchase
Method of interview
Face-to-face interview, online survey
Supplementary notes
The original survey question was phrased by the source as follows: "Which of these online sources informed your recent purchase, at any stage from getting initial ideas to reaching a final decision?"
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