Upon being surveyed, about **** of consumers shared that in 2025 they would still purchase fashion items from an outlet or an off-price retailer, regardless if they had more money or not. The next most popular shopping habit was hunting down the best price for the product, even if the customer had more money to spend.
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McKinsey & Company. (November 10, 2024). Shopping behaviors that customers in selected countries would continue even if they had more money to spend in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/
McKinsey & Company. "Shopping behaviors that customers in selected countries would continue even if they had more money to spend in 2025." Chart. November 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/
McKinsey & Company. (2024). Shopping behaviors that customers in selected countries would continue even if they had more money to spend in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/
McKinsey & Company. "Shopping Behaviors That Customers in Selected Countries Would Continue Even If They Had More Money to Spend in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Nov 2024, /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/
McKinsey & Company, Shopping behaviors that customers in selected countries would continue even if they had more money to spend in 2025 ÌÇÐÄÆƽâ°æ, /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/ (last visited July 30, 2026)
Shopping behaviors that customers in selected countries would continue even if they had more money to spend in 2025 [Graph], McKinsey & Company, November 10, 2024. [Online]. Available: /statistics/1549886/shopping-habits-customers-would-maintain-even-with-more-money/
