| Characteristic | Mobile elite | Total |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Source
Release date
June 2014
More information
Region
Worldwide
Survey time period
March 2014
Number of respondents
3,050 mobile users who frequently engage in media activities
Age group
18 to 64 years old
Special properties
Smartphone and tablet users
Method of interview
Online survey
Supplementary notes
Monthly users.
Data is based on United States, Canada, United Kingdom, France, and Germany
The source defines mobile elite as consumers who reported spending more time and money on mobile devices compared to the general sample. Respondents profiled as mobile elite were profiled compared to the rest of the general mobile audience.
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