The source provided the following information: "Smartphone and tablet bases overlap." The source does not provide further information on the survey methdology (type of survey used).
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Reasons for not clicking on mobile ad in the U.S. 2014, by device
The statistic show the reason for not licking on mobile ads among smartphone and tablet users in the United States in March 2014. During a survey, ** percent of smartphone users said they did not click on a mobile ad because it was not relevant to them.
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eMarketer, & xAd, & Various sources (Telemetrics). (August 17, 2014). Reasons for not clicking mobile ads in the United States in March 2014, by device [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 07, 2026, from /statistics/320048/mobile-ads-reasons-not-click-usa/
eMarketer, und xAd, und Various sources (Telemetrics). "Reasons for not clicking mobile ads in the United States in March 2014, by device." Chart. August 17, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 07, 2026. /statistics/320048/mobile-ads-reasons-not-click-usa/
eMarketer, xAd, Various sources (Telemetrics). (2014). Reasons for not clicking mobile ads in the United States in March 2014, by device. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 07, 2026. /statistics/320048/mobile-ads-reasons-not-click-usa/
eMarketer, and xAd, and Various sources (Telemetrics). "Reasons for Not Clicking Mobile Ads in The United States in March 2014, by Device." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Aug 2014, /statistics/320048/mobile-ads-reasons-not-click-usa/
eMarketer & xAd & Various sources (Telemetrics), Reasons for not clicking mobile ads in the United States in March 2014, by device ÌÇÐÄÆƽâ°æ, /statistics/320048/mobile-ads-reasons-not-click-usa/ (last visited August 07, 2026)
Reasons for not clicking mobile ads in the United States in March 2014, by device [Graph], eMarketer, & xAd, & Various sources (Telemetrics), August 17, 2014. [Online]. Available: /statistics/320048/mobile-ads-reasons-not-click-usa/
