The statistic provides information abotu the level of knowledge about consumer mobile device adoption among marketers worldwide as of August 2012. During the survey, 27 percent of respondents stated they did not know their customers' mobile device adoption rate.
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MarketingSherpa. (December 4, 2012). How well does your organization know the level of mobile device adoption of its customers? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/
MarketingSherpa. "How well does your organization know the level of mobile device adoption of its customers? ." Chart. December 4, 2012. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/
MarketingSherpa. (2012). How well does your organization know the level of mobile device adoption of its customers? . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/
MarketingSherpa. "How Well Does Your Organization Know The Level of Mobile Device Adoption of Its Customers? ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Dec 2012, /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/
MarketingSherpa, How well does your organization know the level of mobile device adoption of its customers? ÌÇÐÄÆÆ½â°æ, /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/ (last visited July 31, 2026)
How well does your organization know the level of mobile device adoption of its customers? [Graph], MarketingSherpa, December 4, 2012. [Online]. Available: /statistics/248644/knowledge-about-customer-mobile-device-adoption-among-marketers-worldwide/