| Reason | New vehicle buyers | Used vehicle buyers |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Sources
Release date
February 2011
More information
Region
United States
Survey time period
February 2011
Supplementary notes
* A total of 4,005 U.S. consumers who had purchased a new or used vehicle from a dealership within the prior six months were asked. The source states that this survey is based on the 71 percent of new and used car shoppers who used the Internet to shop.
for their vehicle.
** TV, radio, direct mail, magazine, outdoor ads, and write-in answers
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