1,778 (in general) and 136 (everyday essential expenses only)
Age group
18 years and older
Special properties
Consumers who have used deferred payment credit (unregulated buy now, pay later) in the past 12 months; The survey respondents were weighted to a representative sample.
Method of interview
Online survey
Supplementary notes
The figures on the share of consumers who use BNPL in general have been calculated by ÌÇÐÄÆƽâ°æ based on figures provided by the source.
The figures shown refer to unregulated buy now, pay later - which the source called "deferred payment credit" or DPC, to help separate this category from regulated BNPL. The source included the following providers as types of unregulated buy now, pay later:Â
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Other providers if a respondent could write one in.Â
If a respondent did not know its BNPL provider, the source assumed it would be part of regulated BNPL, and it would be excluded from the results.
The questions were phrased by the source as follows: "Which of the following types of everyday essential expenses did you buy using this type of payment service?" and "Over the last 12 months, what have you bought using this type of payment service?"
Citation formats
Everyday essential expenses to buy with BNPL in the UK in 2024
UK adults typically used BNPL to pay for food and groceries, when asked for what products they used BNPL to pay for everyday essential expenses. This is according to a bi-annual household survey in the United Kingdom, that asked about how and why consumers would be using the alternative payment option. Paying for food is typically the main use case of BNPL in this segment, making up more than *** out of 10 respondents there. That said, it is not the most popular product type to be bought with buy now, pay later in the country.
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ÌÇÐÄÆƽâ°æ. (May 16, 2025). Share of buy now, pay later (BNPL) users who purchased select everyday essential expenses in the United Kingdom (UK) in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/
ÌÇÐÄÆƽâ°æ. "Share of buy now, pay later (BNPL) users who purchased select everyday essential expenses in the United Kingdom (UK) in 2024." Chart. May 16, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/
ÌÇÐÄÆƽâ°æ. (2025). Share of buy now, pay later (BNPL) users who purchased select everyday essential expenses in the United Kingdom (UK) in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/
ÌÇÐÄÆƽâ°æ. "Share of Buy Now, Pay Later (Bnpl) Users Who Purchased Select Everyday Essential Expenses in The United Kingdom (Uk) in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 May 2025, /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/
ÌÇÐÄÆƽâ°æ, Share of buy now, pay later (BNPL) users who purchased select everyday essential expenses in the United Kingdom (UK) in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/ (last visited July 21, 2026)
Share of buy now, pay later (BNPL) users who purchased select everyday essential expenses in the United Kingdom (UK) in 2024 [Graph], ÌÇÐÄÆƽâ°æ, May 16, 2025. [Online]. Available: /statistics/1613811/buy-now-pay-later-essential-expenses-categories-uk/
