*Individuals who shopped or used some of the following products or services in the last twelve months: kitchen, sport, technology and household appliances, gaming, furniture and accessories, rest, optic, reforms, and mobile devices.
Over **** of online shoppers in Spain cited comfort and time saving as the most valuable trait of online stores. The second most valued characteristic of online stores was better price, according to ** percent of shoppers in Spain. Product variety was also a valued feature of online stores.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
El Observatorio Cetelem. (October 21, 2024). Online shoppers most valued characteristics of online stores in Spain in 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1616166/valued-online-stores-trait-in-spain/
El Observatorio Cetelem. "Online shoppers most valued characteristics of online stores in Spain in 2024." Chart. October 21, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1616166/valued-online-stores-trait-in-spain/
El Observatorio Cetelem. (2024). Online shoppers most valued characteristics of online stores in Spain in 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1616166/valued-online-stores-trait-in-spain/
El Observatorio Cetelem. "Online Shoppers Most Valued Characteristics of Online Stores in Spain in 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 Oct 2024, /statistics/1616166/valued-online-stores-trait-in-spain/
El Observatorio Cetelem, Online shoppers most valued characteristics of online stores in Spain in 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1616166/valued-online-stores-trait-in-spain/ (last visited July 22, 2026)
Online shoppers most valued characteristics of online stores in Spain in 2024 [Graph], El Observatorio Cetelem, October 21, 2024. [Online]. Available: /statistics/1616166/valued-online-stores-trait-in-spain/