A study conducted in early 2025 in the United States, analyzing consumer habits related to subscriptions, found that SVOD subscriptions were the highest among 55-64-year-olds, while music subscriptions were more popular among 18-24-year-olds.Â
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Bango. (March 12, 2025). Share of consumers subscribing to selected media and technology services in the United States as of January 2025, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 14, 2026, from /statistics/1609561/subscriptions-media-and-tech-services-age-us/
Bango. "Share of consumers subscribing to selected media and technology services in the United States as of January 2025, by age group." Chart. March 12, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 14, 2026. /statistics/1609561/subscriptions-media-and-tech-services-age-us/
Bango. (2025). Share of consumers subscribing to selected media and technology services in the United States as of January 2025, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 14, 2026. /statistics/1609561/subscriptions-media-and-tech-services-age-us/
Bango. "Share of Consumers Subscribing to Selected Media and Technology Services in The United States as of January 2025, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Mar 2025, /statistics/1609561/subscriptions-media-and-tech-services-age-us/
Bango, Share of consumers subscribing to selected media and technology services in the United States as of January 2025, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1609561/subscriptions-media-and-tech-services-age-us/ (last visited July 14, 2026)
Share of consumers subscribing to selected media and technology services in the United States as of January 2025, by age group [Graph], Bango, March 12, 2025. [Online]. Available: /statistics/1609561/subscriptions-media-and-tech-services-age-us/