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Share of free ad-supported streaming TV (FAST) only users in the United States as of 1st quarter 2024, by demographic groups

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Source

In cooperation with
Release date

July 2024

Region

United States

Survey time period

Q1 2024

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Share of FAST-only users in the U.S. Q1 2024, by demographics

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 21, 2025

Data from the first quarter of 2024 revealed that ** percent of FAST-only users in the U.S. were women, while nearly *** in viewers were aged between 35 and 74 years. Ethnically, white users by far comprised the majority of free ad-supported streaming TV consumers. 

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Topics

Free ad-supported streaming TV in the United StatesSubscription video-on-demand in the United StatesAd-supported video-on-demand in the United StatesPremium video-on-demand in the United StatesTransactional video-on-demand in the United States
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