Surveyed respondents were parents of children that belong to Generation Alpha*
Supplementary notes
The survey questions were phrased as follows: "What social media apps does your [age] year-old use?" "How much time does your [age] year-old spend on the following app(s) and devices(s) daily?
*Generation Alpha includes people born between 2010 and 2025.Â
Citation formats
Leading social media platforms used by Gen Alpha in the United States 2024
Youtube was the most popular social media platform among American Generation Alpha kids in 2024. This was revealed by a widespread survey among Gen Alpha parents. A staggering 90 percent of Gen Alpha users of Youtube were reported to use the app on a daily basis.Â
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Numerator. (July 29, 2024). Generation Alpha's social media usage according to their parents in the United States in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1546576/leading-social-media-platforms-gen-alpha-us/
Numerator. "Generation Alpha's social media usage according to their parents in the United States in 2024." Chart. July 29, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1546576/leading-social-media-platforms-gen-alpha-us/
Numerator. (2024). Generation Alpha's social media usage according to their parents in the United States in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1546576/leading-social-media-platforms-gen-alpha-us/
Numerator. "Generation Alpha's Social Media Usage According to Their Parents in The United States in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Jul 2024, /statistics/1546576/leading-social-media-platforms-gen-alpha-us/
Numerator, Generation Alpha's social media usage according to their parents in the United States in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1546576/leading-social-media-platforms-gen-alpha-us/ (last visited July 23, 2026)
Generation Alpha's social media usage according to their parents in the United States in 2024 [Graph], Numerator, July 29, 2024. [Online]. Available: /statistics/1546576/leading-social-media-platforms-gen-alpha-us/
