One yuan equals approximately 0.14 U.S. dollars and 0.12 euros (as of November 2025).
From 2020, Singles' Day GMV covers November 1 to 11, not just November 11, with growth measured against the same extended period in the preceding year; 2021 traditional e-commerce GMV restated by excluding Diantao GMV to avoid double-counting.
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Singles' Day GMV of traditional e-commerce in China 2014-2024
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Syntun. (November 12, 2024). Gross merchandise value (GMV) of traditional e-commerce during Singles' Day sales in China from 2014 to 2024 (in billion yuan) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/
Syntun. "Gross merchandise value (GMV) of traditional e-commerce during Singles' Day sales in China from 2014 to 2024 (in billion yuan)." Chart. November 12, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/
Syntun. (2024). Gross merchandise value (GMV) of traditional e-commerce during Singles' Day sales in China from 2014 to 2024 (in billion yuan). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/
Syntun. "Gross Merchandise Value (Gmv) of Traditional E-commerce during Singles' Day Sales in China from 2014 to 2024 (in Billion Yuan)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Nov 2024, /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/
Syntun, Gross merchandise value (GMV) of traditional e-commerce during Singles' Day sales in China from 2014 to 2024 (in billion yuan) ÌÇÐÄÆÆ½â°æ, /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/ (last visited July 24, 2026)
Gross merchandise value (GMV) of traditional e-commerce during Singles' Day sales in China from 2014 to 2024 (in billion yuan) [Graph], Syntun, November 12, 2024. [Online]. Available: /statistics/1536928/china-singles-day-traditional-e-commerce-gmv/