GMV estimated here includes all paid orders, including cancelled, returned and refunded orders on Shopee, Lazada, Tokopedia, TikTok Shop, Bukalapak, Tiki, Blibli (excluding lifestyle and travel), Tiki, and Amazon SG.
In 2025, the e-commerce gross merchandise value of Shopee amounted to **** billion U.S. dollars. This was followed by TikTok Shop with **** billion U.S. dollars. The total GMV of e-commerce in Southeast Asia stood at around *** billion dollars.
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Momentum Works Pte. (April 30, 2026). E-commerce gross merchandise value (GMV) in Southeast Asia in 2025, by platform (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1534944/sea-e-commerce-gmv-by-platform/
Momentum Works Pte. "E-commerce gross merchandise value (GMV) in Southeast Asia in 2025, by platform (in billion U.S. dollars)." Chart. April 30, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1534944/sea-e-commerce-gmv-by-platform/
Momentum Works Pte. (2026). E-commerce gross merchandise value (GMV) in Southeast Asia in 2025, by platform (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1534944/sea-e-commerce-gmv-by-platform/
Momentum Works Pte. "E-commerce Gross Merchandise Value (Gmv) in Southeast Asia in 2025, by Platform (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2026, /statistics/1534944/sea-e-commerce-gmv-by-platform/
Momentum Works Pte, E-commerce gross merchandise value (GMV) in Southeast Asia in 2025, by platform (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1534944/sea-e-commerce-gmv-by-platform/ (last visited July 16, 2026)
E-commerce gross merchandise value (GMV) in Southeast Asia in 2025, by platform (in billion U.S. dollars) [Graph], Momentum Works Pte, April 30, 2026. [Online]. Available: /statistics/1534944/sea-e-commerce-gmv-by-platform/
