| Characteristic | Number of ad sets | Number of advertisers |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Download
Source
Source
Release date
April 2024
More information
Region
China
Survey time period
Q1 2024
Supplementary notes
According to the source, the luxury goods industry in this statistic includes beauty products, perfume, apparels, luggage, jewelry, watches, and other relevant categories; it excludes wine, spirits, luxury cars, yachts, furniture, home textiles, and other similar items.
Data is based on a daily monitoring of over four hundred mainstream online media brand ads in China, focusing on display and news feed advertising. It excludes search and content marketing ads.
Citation formats
