Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age
Characteristic
Share of respondents
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A March 2024 survey analyzed the share of leisure travelers in the United States and Canada who used generative artificial intelligence (AI) for trip inspiration or itinerary planning. As of that month, ** percent of respondents under the age of 45 reported having recently used generative AI for such travel purposes. Comparatively, only ** percent of those over the age of 45 stated they used AI for this purpose.
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Oliver Wyman. (May 23, 2024). Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/
Oliver Wyman. "Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age ." Chart. May 23, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/
Oliver Wyman. (2024). Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/
Oliver Wyman. "Share of Leisure Travelers Who Recently Used Generative Artificial Intelligence (Ai) for Travel Inspiration And/or Itinerary Planning in The United States and Canada as of March 2024, by Age ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 May 2024, /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/
Oliver Wyman, Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age ÌÇÐÄÆÆ½â°æ, /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/ (last visited July 27, 2026)
Share of leisure travelers who recently used generative artificial intelligence (AI) for travel inspiration and/or itinerary planning in the United States and Canada as of March 2024, by age [Graph], Oliver Wyman, May 23, 2024. [Online]. Available: /statistics/1472208/generative-ai-use-leisure-travel-planning-generation-us-canada/