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Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023

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Sources

Release date

May 2024

Region

Worldwide

Survey time period

November 2023

Number of respondents

14,004 respondents

Age group

16 years and older

Special properties

among internet users from 14 countries

Supplementary notes

The survey was carried out among internet users from the following countries: Australia, Brazil, Canada, China, France, Germany, India, Indonesia, Poland, South Africa, Spain, the United Kingdom, the United States, and Vietnam.

Citation formats

Consumer reactions to environmental impact of online ads worldwide 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, May 27, 2024
During a global survey, consumers were informed that online advertising they saw on their devices per month generates the same amount of carbon dioxide emissions as a light bulb continuously burning for ** days. Over ** percent said it was more or significantly more than they had thought. On the other hand, ** percent said it was less or significantly less than they had thought.
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