This question was phrased by the source as follows: "Which of the following will be most important to you when deciding where to shop for the holidays this year?"Â
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Top influences on purchase decisions of Hispanic Americans when holiday shopping 2025
During 2025's holiday season, over  of Hispanic Americans surveyed stated that were the primary factors influencing their purchase decision when holiday shopping. Many also found free shipping and buy-now-pay-later options important when making purchases. That year, product availability options were more important to non-Hispanic Americans than Hispanic Americans.
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CivicScience. (October 23, 2025). Influences on purchase decisions of Hispanic Americans and non-Hispanic Americans when shopping during the holiday season in the United States 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/
CivicScience. "Influences on purchase decisions of Hispanic Americans and non-Hispanic Americans when shopping during the holiday season in the United States 2025." Chart. October 23, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/
CivicScience. (2025). Influences on purchase decisions of Hispanic Americans and non-Hispanic Americans when shopping during the holiday season in the United States 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/
CivicScience. "Influences on Purchase Decisions of Hispanic Americans and Non-hispanic Americans When Shopping during The Holiday Season in The United States 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Oct 2025, /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/
CivicScience, Influences on purchase decisions of Hispanic Americans and non-Hispanic Americans when shopping during the holiday season in the United States 2025 ÌÇÐÄÆƽâ°æ, /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/ (last visited July 29, 2026)
Influences on purchase decisions of Hispanic Americans and non-Hispanic Americans when shopping during the holiday season in the United States 2025 [Graph], CivicScience, October 23, 2025. [Online]. Available: /statistics/1426885/factors-driving-holiday-shopping-among-us-hispanics/
