Examples of sustainable fashion given by the source were: recycled textile and/or organic materials, certified products and/or Made in the country, and/or second-hand items, etc.
Exact survey dates were not provided by the source.
Citation formats
Consumers who purchased sustainable apparel in select European countries in 2022
In a 2023 survey of consumers in France, Germany, Italy, and the United Kingdom, on average **** percent of consumers across the four countries said that they had purchased a sustainable fashion item in 2022. Italy's total was almost percent higher than the average.
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DEFI. (July 4, 2023). Share of consumers who purchased sustainable fashion items in selected European countries in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1418656/sustainable-fashion-purchases-europe/
DEFI. "Share of consumers who purchased sustainable fashion items in selected European countries in 2022." Chart. July 4, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1418656/sustainable-fashion-purchases-europe/
DEFI. (2023). Share of consumers who purchased sustainable fashion items in selected European countries in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1418656/sustainable-fashion-purchases-europe/
DEFI. "Share of Consumers Who Purchased Sustainable Fashion Items in Selected European Countries in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Jul 2023, /statistics/1418656/sustainable-fashion-purchases-europe/
DEFI, Share of consumers who purchased sustainable fashion items in selected European countries in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1418656/sustainable-fashion-purchases-europe/ (last visited July 31, 2026)
Share of consumers who purchased sustainable fashion items in selected European countries in 2022 [Graph], DEFI, July 4, 2023. [Online]. Available: /statistics/1418656/sustainable-fashion-purchases-europe/
