In 2024, video advertising held an approximately **-percent share of display advertising spending in Latvia. Furthermore, in Estonia, video advertising expenditure accounted for around ** percent of the total spending on display ads.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
IAB Europe. (May 21, 2025). Video share of display advertising spending in the Baltics in 2024, by country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/
IAB Europe. "Video share of display advertising spending in the Baltics in 2024, by country." Chart. May 21, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/
IAB Europe. (2025). Video share of display advertising spending in the Baltics in 2024, by country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/
IAB Europe. "Video Share of Display Advertising Spending in The Baltics in 2024, by Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 May 2025, /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/
IAB Europe, Video share of display advertising spending in the Baltics in 2024, by country ÌÇÐÄÆÆ½â°æ, /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/ (last visited July 30, 2026)
Video share of display advertising spending in the Baltics in 2024, by country [Graph], IAB Europe, May 21, 2025. [Online]. Available: /statistics/1413244/video-share-of-display-ad-expenditure-baltics-by-country/