In a May 2023 survey, it was found that 38 percent of Americans said they would consider canceling or limiting their streaming services to save money. The survey also revealed that 29 percent of streaming viewers shared their login details with friends and family members. Further money-saving habits include using lower-cost or free streaming tiers with ads.
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Media Play News. (June 23, 2023). Streaming viewers' behavior in order to save money in the United States as of May 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 16, 2026, from /statistics/1406130/streaming-viewers-money-saving-behavior-us/
Media Play News. "Streaming viewers' behavior in order to save money in the United States as of May 2023 ." Chart. June 23, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 16, 2026. /statistics/1406130/streaming-viewers-money-saving-behavior-us/
Media Play News. (2023). Streaming viewers' behavior in order to save money in the United States as of May 2023 . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 16, 2026. /statistics/1406130/streaming-viewers-money-saving-behavior-us/
Media Play News. "Streaming Viewers' Behavior in Order to save Money in The United States as of May 2023 ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Jun 2023, /statistics/1406130/streaming-viewers-money-saving-behavior-us/
Media Play News, Streaming viewers' behavior in order to save money in the United States as of May 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1406130/streaming-viewers-money-saving-behavior-us/ (last visited July 16, 2026)
Streaming viewers' behavior in order to save money in the United States as of May 2023 [Graph], Media Play News, June 23, 2023. [Online]. Available: /statistics/1406130/streaming-viewers-money-saving-behavior-us/