among respondents who intended to unsubscribe from SvoD service providers
Method of interview
Online survey
Supplementary notes
Original question: "Are you planning on cancelling your subscription(s) to streaming service providers in the next three months? If yes, why are you planning to cancel your subscription? (choose all that apply)"
The figures have been rounded.
Citation formats
Reasons for canceling SVoD subscriptions Thailand 2024, by age
According to a survey by in June 2024, about ** percent of Thai respondents aged between 35 to 44 years old stated that they intended to unsubscribe from SVoD service providers in the next three months because the subscription prices were getting more expensive. Meanwhile, ** percent of the respondents who were 16 to 24 years old stated that they would cancel their subscriptions as there was nothing left to watch.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (September 4, 2024). Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/
Rakuten Insight. "Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by age." Chart. September 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/
Rakuten Insight. (2024). Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by age. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/
Rakuten Insight. "Reasons for Unsubscribing from Subscription Video-on-demand (Svod) Services in The next Three Months in Thailand as of June 2024, by Age." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Sep 2024, /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/
Rakuten Insight, Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by age ÌÇÐÄÆƽâ°æ, /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/ (last visited July 30, 2026)
Reasons for unsubscribing from subscription video-on-demand (SVoD) services in the next three months in Thailand as of June 2024, by age [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: /statistics/1261149/thailand-reasons-for-unsubscribing-from-subscription-video-on-demand-services-by-age/
