Julia Stoll
Research expert covering TV and video media
Subscription video-on-demand in the Asia-Pacific region - statistics & facts
Although subscription video-on-demand (SVOD) has predominantly experienced success in America and Europe, the Asia-Pacific region has emerged as SVOD's newest and most contested market. SVOD has fast become a global phenomenon, with millions of consumers worldwide opting to subscribe to services such as Netflix, Amazon Prime, and Disney+. These video streaming platforms provide TV shows and films that can be streamed on and downloaded to internet-connected devices. Thus, content can be watched on phones, laptops, and tablets when and wherever the consumer wishes. In recent years, competition between globally renowned and local platforms in APAC has increased significantly.
